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Are
You Desperate for New Mortgage Loan Business, but find it Increasing Difficult
to Attract Borrowers?
Increase
your pipeline by 50% with Realtor Referrals!
Attention
Loan Officers—How Many Loan Originations Are You Writing Each Month?
Want
More? I’ll Show You How!
Now YOU Can Increase Your Loan Pipeline By 20%, 30%, Even 50%, With Realtor Referrals!
Proven
Marketing Techniques For Generating More
Loan Originations By…
· Showing
you the 3 things you must do
· Steering
you clear of the 3 Big Mistakes
· Transforming
you into a Realtor Magnet for Referrals
A few years ago I found myself in a desperate situation as a mortgage loan officer.
At the time I was working for a large national mortgage company and my pipeline was always busting at the seams. Things had been going my way for a long time, the real estate market was hot, rates were low and loans were easy to come by for me.
That was all well and fine until the day my husband came home from work and told me that we were relocating to a very small town far away.
My heart sank. As a loan officer I knew that my mortgage loan business I had spent so many years building and my very comfortable six figure income was going to end very soon.
I was scared and felt panicked to figure out a way to start over and re-build my mortgage loan pipeline
F-A-S-T. I had bills to pay!
It was a feeling of impending doom, to know that I would have to move away from all that mortgage loan business and be forced to start all over again.
I knew I had to come up with some loan officer marketing
techniques that I could implement immediately and
see instant results.
I couldn’t afford to wait months or years to build my pipeline back up.
I searched the internet at every available moment looking for answers on how to market for loan officers. I signed up for free e-courses, newsletters, free reports and read everything I could get my hands on.
And
I didn’t find ANYTHING that actually worked.
Problem #1. The
loan officer marketing web sites offer marketing systems that cost hundreds of
dollars and take months to fully implement. Do
you have months and months to wait and see if these "systems" provide
results?
Problem #2. The other loan officer marketing web sites sell you mortgage loan leads. Basically these site owners are just looking to make a fast buck. Are you interested in purchasing a "hot" list of names and phone numbers so you can sit at a desk and cold call?
That’s when it hit me! I
realized that I had access to the solutions the whole time right under my nose.
I decided to make good use of the relationships I had
made with very successful mortgage loan officers with over the years. I
researched and spent time with each highly successful loan officer I knew and
asked them one very important question "If you had to start your mortgage
loan business all over from scratch – which loan officer marketing technique
would you use to build your pipeline
F-A-S-T?"
Wow, was I ever surprised by what I learned from them and you will be too! The mortgage marketing techniques I learned from these highly successful loan officers saved me from certain bankruptcy. I was able to fill my pipeline in only 2 -3 weeks, starting from absolutely nothing!
The secret marketing techniques I learned about from the
most successful mortgage loan officers do not depend on favorable market
conditions. These marketing
techniques work regardless of what the interest rates are doing or how
"hot" the real estate market is.
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Eileen Hebert has written a very informative book
that has both motivated and inspired me. The marketing letters in the book were
brilliant. My team members were begging me to use the letters! Thanks so much
for giving me the opportunity to read this book –Kenya Reeves"
Kenya Reeves
Loan Consultant First Security Lending |
Would
you like to increase your mortgage loan business by 50% without breaking a
sweat?
Even though most loan
officers are scrambling to keep their mortgage loan pipelines filled with
business - you don’t have to!
I’ve compiled all
the loan officer marketing secrets I learned from my highly successful loan
officer friends into a new e-book titled "Loan Officer Marketing Secrets
Exposed!".
First let me tell you
what you won’t find in this e-book…
- NO
techniques that tell you to go into real estate offices with rate sheets and
doughnuts looking for business. I
think we all know how well this works, it doesn’t.
- NO techniques that tell you how to buy and work mortgage loan leads off the internet. The web sites that sell leads are risky and usually a complete waste of your money.
- NO talk about sending out mass "Shotgun" mailings. Target your clients.
- NO
talk about Cold Calling. Say Good
bye to the "Do not call list" you don’t need it!
My e-book "Loan Officer
Marketing Secrets Exposed" contains 14 Chapters
and 88 pages
of proven marketing techniques that you can use Today
to generate more mortgage loan income immediately. You will have access to instant solutions for immediate results.
- How
to get Realtor Referrals
- Easy to implement
- Fast results
- Fill-in forms provided for Realtors, Real Estate Investors and Financial Professionals
- Letters to Collect testimonials
- How to use Outlook contact management system
- Learn
to work with FSBO’s
- Getting Buyers Pre-Sold on you
- How
to successfully work with Builder’s
- Testimonials are Gold
- Learn to create added value to your services
- Sample
ads for you to
use
TABLE
OF CONTENTS
Introduction
– What business are you really in?
Chapter 1: What motivates your customers?
Who are your buyers?
What motivates your target market?
Closing a higher percentage of deals
A special word about writing sales copy
Chapter
2: Getting buyers pre-sold on you
Chapter
3: Extend your reach-become a Realtor magnet
Meet and greet
What’s in it for the Realtors?
What’s in it for the Realtor’s clients?
Make a plan to stay in touch
Positive
reinforcement is golden
Chapter
4: Troubleshooting Realtor relations
The 3 worst things you
can do
The 3 best things you can do when marketing to Realtors
Chapter
5: Working with FSBO’s
Talking
points
Chapter
6: Speak your market’s language
Challenge: insufficient income
Challenge: insufficient cash for down payment and closing
Challenge: bad credit
Challenge: self-employed or new business owner
Chapter
7: Overcome objections
How do I know you’re trustworthy and competent?
I can’t qualify because
Making the necessary repairs is to much work
Our current home is not selling
Chapter 8: Building relationships with financial professionals
Financial planners
Real estate investors
Chapter
9: Network with homebuilders
Chapter
10: Your marketing plan
Your
personal visits
Your website
Your letters
Your giveaways
Your calls and emails
Chapter
11: Make it easy for people to send you testimonials
Chapter
12: Add value with info product giveaways
Obtaining info
products
Chapter
13: Managing your contacts
Some pointers for working with Outlook
Set up ticklers
Verifying addresses
Other contact managers
Chapter
14: Summary
But this ISN’T just a bunch of happy hype
with no downside.
Not every loan officer marketing technique is going to
appeal to every loan officer. That
is why I have included so many proven marketing techniques for you to choose
from.
For example, I suggest you select a few proven
techniques and work with those. Choose
the techniques that work best for you and your situation. They
are all effective but there are so many that you should start with one or two at
first.
I tell you this to keep you level headed about what I am
offering.
My techniques DO work. I generate cold, hard cash every month using them in my own full-time mortgage loan business and you can too!
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“How
often do you find yourself thinking: I wish I knew how to make good
money more predictably and consistently in this roller coaster mortgage
business? Eileen Hebert shows you how step-by-step using real world
proven marketing systems. I emptied a highlighter reading your book over
the weekend. It’s a quick read and has value. Thanks Eileen!”
Larry Penilla
Dyer,
Indiana
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Imagine yourself
making enough money to…
· Fire your boss and retire early
· Pay off ALL your debt
· Never have to worry about bills again.
· Take really nice vacations
· Guarantee your kids a college education
· Or just buy some awesome toys (my favorite thing!)
Your total investment for the “Loan
Officer Marketing Secrets Exposed!” is only $24.95. That
is not a typo—I said $24.95
And
yes, I take all of the payment methods show below:
YOUR copy of“Loan Officer
Marketing Secrets Exposed!” is
available
for immediate download
in PDF format …even if it’s
3 in the morning where you are!
100% Risk-Free Guarantee:
Because
I believe that you will find this ebook so helpful and it will be THE resource
you've needed to originate more loans, I offer you a 100% risk free guarantee.
Your success in using "Mortgage Loan Officer Marketing Secrets Exposed!" is
completely guaranteed. In fact, here's my 100%
Better-Than-Risk-Free-Take-it-To-The-Bank Guarantee:
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I personally guarantee that
if you do not find this book useful - you can get a full refund!
If after reading the book
you honestly believe I haven't delivered on this promise then let me know and
I'll issue you a prompt and courteous refund.
So really, there is no risk to you! |
Is that fair or what?
That means you can try out all the ideas and
processes in my ebook at my risk, while you see if they work for you or not. And
if they don't produce, I honestly want you to ask for your money back. And I'll
let you keep the free bonus gifts as my way of thanking you for giving "Mortgage Loan Officer Marketing Secrets Exposed!" a
try.
One personal note…please
get a lot of sleep now. You’re
going to need it when you get very busy after reading this ebook.
Eileen Hebert Author - "Mortgage
Loan Officer Marketing Secrets Exposed!"
P.S. Just think!
You'll never again suffer through the stress of not getting enough loan
originations!
P.P.S. Don’t
forget—there is ABSOLUTELY no risk to you! If
my ebook doesn’t work for you, I’ll cheerfully refund your money!
DIGITAL
DELIVERY - PDF File Format - No Shipping Charge

(
I am the Author of this publication and have 100% exclusive ownership rights to sell this
2006 copyright material. )
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